Wednesday, December 26, 2007

Making Your Online Webinar A Success By:Tom Cruz


When it comes to having an online webinar, you are definitely looking to make it a success. You have a specific purpose for your webinar, therefore, to achieve that purpose you must take the necessary steps to ensure that it is interesting, attention grabbing, and smooth running. In this article, we will discuss some of the ways you can make sure your online webinar is a smashing success.

The first thing you need to do is find out exactly what you hope to achieve with your event. What goals do you have for your webinar? Are you looking to educate people, such as prospective clients and current clients? Are you looking to increase your sales? Are you looking to increase potential leads? Are you looking to promote a brand new product for your company?

Identifying and establishing the goals you have for your webinar is the first step in making sure that your online webinar is a success.

Your second step is to choose your topic. You need this to be interesting, compelling, and attention grabbing. It is the first thing that any potential attendee will see; therefore, it has to be compelling enough to make sure that they want to take part in your online webinar.

Now you need to choose how you will present your webinar. Will you use a software program built specifically for webinars or will you use a webinar service? The choice is yours. There are many advantages and disadvantages to both sides, it is important to fully compare and learn the differences before you make your decision. When making your decision, make sure that your chosen product has everything you might need for your webinar, such as recording, question and answer sessions, chatting, and polling.

Now you should choose your speaker or speakers. These should be qualified speakers in the field of your topic. Make sure that they possess skills in speaking to others, have a clear and understandable voice, and you want someone that your audience will recognize. Often times, your speaker will be the one that draws the attendees. Therefore, you want to make sure it is a prominent and credible speaker.

You will now need to choose the time you wish to hold your event. The best times to have your webinar is mid afternoon. This will ensure that most time zones can attend the meeting. Also, the worst times to have your webinar is on a Friday or on a Monday. These are days that people are either just starting or just ending their week. This will be the times when people are less likely to attend.

The most reliable webinar service is called www.gotowebinar.com To read a detailed review visit www.bestforwebinars.com

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